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Business Studies
BBA
Bachelor of Business Administration
Every industry needs marketers, managers, financial analysts, talent recruiters and innovators—in other words—Business Studies majors
Business Studies at EUC
Whether your passion is football or fashion, social media or travel—everything has a business side to it.  A well-rounded and flexible degree, the BBA in Business Studies trains students in practical business skills in areas such as accounting, finance, human resource management, strategy, change-management and quantitative and qualitative analysis.  The EUC Business Studies degree equips you to solve real-world problems, add value to products or services and start your own business. Internships at top-notch companies ensure that our students gain valuable experience to fast-track their careers.  Our graduates enter the job market immediately, create start-ups or pursue continued studies in MBA programs or more specialized post-graduate degrees.

Program Summary

Languages: English | Greek
Duration:4 years
Mode of Study:On Campus
ECTS:240

Our graduates work in:

  • Management
  • Banking and Finance
  • Sales
  • Advertising
  • Consulting
  • Marketing

Interested in applying?

Admission Process

Scholarships and Financial Aid

Student Housing

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Erasmus+ Exchange Business Studies students participate in the Erasmus+ exchange program where they study for one or two semesters in a partner university in one of the member states of the European Union. The EUC Erasmus Office coordinates and supports participants throughout the process. Funding is provided by the Cyprus Erasmus National Agency and covers travelling and living expenses. EU and Non-EU nationals are eligible to participate in the Erasmus+ student exchange program. PEAK The Business students are introduced from an early stage into the world of start-ups and spin offs at the Annual Entrepreneurship Boot camp organized by EUC-PEAK (Performance Enterprise Accelerator and Knowledge Innovation Center). EUC-PEAK targets to become a hub for research and aims to support and accelerate efforts of Entrepreneurship, Business Innovation and Knowledge Transfer. View the past version of the program here. View the course distribution per semester here.
1
Degree Requirements
ECTS
2
General Education Requirements30
3
Business Core Requirements114
4
Major Fields of Studies78
5
Free Electives18
6
Total Requirements240

Bachelor – Business Studies

1
General Education Requirements30 ECTS
2
English and Communication18
3
CodeCourse TitleECTS
4
COM215Public Speaking and Human Communication6
5
ENB220Writing for Business Studies6
6
ENB230Business Communication in English6
7
Humanities & Social Sciences212
8
CodeCourse TitleECTS
9
N/APsychology, Sociology Languages*12
1
Business Core Requirements114 ECTS
2
CodeCourse TitleECTS
3
BUS100Introduction to Business6
4
BUS210Numerical Applications and Methods for Business6
5
BUS220Innovation and Entrepreneurship6
6
BUS230Business Computer Applications6
7
BUS300International Business6
8
BUS400Strategic Management6
9
BUS315Business Research6
10
BUS405Undergraduate Thesis12
11
MAR100Introduction to Marketing6
12
MGT100Principles of Management6
13
MGT150Organizational Behavior6
14
AEF110Introduction to Financial Accounting6
15
AEF125Introduction to Managerial Accounting6
16
AEF100Principles of Microeconomics6
17
AEF115Principles of Macroeconomics6
18
AEF135Essentials of Financial Analysis6
19
AEF320Corporate and Business Law I6
20
AEF105Business Statistics6
*Students will have a choice of Greek, German, French, Spanish, Russian. If a Language Elective is chosen, then the Students must complete both language levels.
1
Major Fields of Study78 ECTS
2
Students will select 12 courses from at least two (2) of the major fields of study listed below, and one (1) course from the following two coursesECTS
3
BUS420 Business Simulations6
4
PLC300 Placement6
5
Management and Marketing
6
CodeCourse Title6
7
MGT200Contemporary Leadership and Communication6
8
MGT215Leading Change and Teambuilding6
9
MGT220Managing and Developing Human Capital6
10
MGT300SMEs Management6
11
MGT225Sustainability Management6
12
MGT315Special Topics in Business6
13
MGT325Operations and Management Science6
14
MGT335Project Management6
15
MAR445Advanced Marketing Management6
16
MAR440Marketing of Services6
17
Marketing and Digital Communications
18
CodeCourse Title6
19
MAR130Advertising and Sales Promotion6
20
MAR225Professional Selling6
21
MAR330Direct Marketing6
22
MAR450IMC Strategy6
23
MAR110Social Media and Marketing Communications6
24
MAR360Public Relations Management and Practice6
25
MAR335Digital Marketing6
26
MAR230Consumer Behaviour6
27
MAR415Customer Engagement6
28
MAR355Brand Management6
29
Economics and Finance
30
CodeCourse Title6
31
AEF390Labour Economics6
32
AEF455Multinational Corporate Finance6
33
AEF350Investments6
34
AEF355Portfolio Management6
35
AEF310Financial Management and Control6
36
AEF315Money and Banking6
37
AEF375Managerial Economics6
38
AEF485Economics of the European Union6
39
AEF370Intermediate Macroeconomics6
40
AEF395International Economics6
41
Hospitality and Tourism Management
42
CodeCourse Title6
43
HTM100The Hospitality Business6
44
HTM120Managing Front office, Technology and Reservation Systems6
45
HTM330Managing Casino, Spa and Wellness Services6
46
HTM220Revenues and Cost Control in Hospitality and Tourism6
47
HTM110Designing and Managing Bar and Beverage Operations6
48
HTM115Fundamentals of Tourism and Global Changes6
49
HTM305Niche Tourism and Innovative Products6
50
HTM410Research Methods and Data Analysis in Hospitality and Tourism6
51
HTM320
Contemporary Challenges in Hospitality and Tourism Development and Management
6
52
HTM400Strategic Management and Leadership in Hospitality and Tourism6
1
Free Electives18 ECTS
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